Arnaud Pezeron is passionate about watches. And he’s passionate about motorsport, too. When he began work on the MOT1ON Auto 24–the brand’s flagship watch–more than three years ago, his objective was to meld the two loves into one. SYE (Start Your Engines) is a playful acronym which attests not only to this symbiosis, but also to the excitement he is hoping enthusiasts will experience upon purchasing their timepieces.
Hailing from Paris, Pezeron had the good fortune to be surrounded by custom bike and automobile garages, such as Blitz and Vagabund, whose design ethos have clearly bled into his own timepieces.

The MOT1ON Auto 24, for example, has a pared down industrial appearance that celebrates the mechanical, while at the same time exuding a certain European flair. The case is a five-component, stainless steel construction with a mix of finishes. The flanks are impeccably brushed, while the stationary bezel is polished. The caseback, for its part, is bead-blasted and incorporates a blue anodized screw at its centre. It measures 40.5mm in diameter and is 13.4mm thick.

The dial is also steel with a textured vertical brushing. The applied indices and hands are laser cut and polished to a high sheen. Adding depth to the dial is a steep chapter ring with 60-minute indicators, but also a recessed 24-hour sub-dial. There is a beautifully cut date window at three, but the piece de resistance here is the blue needle second hand, and its smaller 24-hour counterpart, which contribute to the aforementioned flair. All these elements are safeguarded by a flat sapphire crystal with AR coating.

Softening this technical design, however, is the gorgeous integrated strap. Made from top-grade Italian calfskin leather and impeccably stitched, the custom strap envelops the watch like a cushion and comes with a signed, stainless steel, push-button release deployant strap. In many ways, I feel that the pairing is so perfect, you simply couldn’t have one without the other. It practically hugs the wrist. The colour featured here is “Impala,” but there are ten varieties to choose from.
The engine under the hood is Citizen’s Miyota 8217, which has a 24-hour sub-dial and date complication at three. The watch is water resistant to 50 meters. Production of the MOT1ON Auto 24 has been limited to 500 pieces and is also available in a black dial edition.
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SPECS
Case | 316L Stainless Steel 40.5mm in Diameter 13.4mm Thick 50m Water Resistance |
Dial & Crystal | Flat Sapphire /w AR Brushed Steel Dial Applied Indies Date Window @ 3 24-Hour Subdial Lumed Hands |
Movement | Miyota 8217 21 Jewels 21 600bph 42-Hour Power Reserve Modified for Hacking |
Strap | FastbackTM Calfskin Leather /w Stainless Steel Deployant Clasp |

Of Interest
Three years in the making, the FastbackTM premium strap system is a highlight in the SYE stable. The leather, itself, comes from a tannery in the Alsace region of France and is hand assembled in the Manufacture Jean Rousseau in Besançon. While soft and comfortable on wrist, it is also holds its shape well. But it is the system by which the straps are attached to the watch which is most ingenious. The previously mentioned anodized screw, located on the caseback, is quickly and easily removed by way of a tool provided with each timepiece. This releases the straps–which use a fully integrated steel coupling mechanism–allowing for seamless colour changes. The tolerances in this system are high and instil far more confidence than a traditional springbar installation.

Quibbles
There are few calibres as prolific as the 8000 series from Miyota. The 8217, specifically, is used in watches by AVI-8, Ingersoll, Boldr, and Iron Annie, to name but a few. However, the MOT1ON Auto 24 is a cut above in price range. One might expect a 9000 series, at least, for this money. However, it should be noted that while the 8217 beats only at 21 600, it has been modified in this watch to allow for hacking.

Final Thoughts
The MOT1ON Auto 24 is as much a sculpture as it is a watch. It has been pared down to the essential aerodynamic lines of a café racer–and, like those infamous custom bikes, it fuses leather and metal into one virile machine. It is at once retro and modern with a hint of bad boy rebellion. The finishing is flawless and the strap design is not only aesthetically pleasing, but truly innovative. It looks and feel great on wrist. The movement, while not exactly exciting, is nonetheless robust and capable. Ultimately, it is a watch with enough character and personality to stand out.
The MOT1ON Auto 24 retails for $770USD. For more information visit the brand website.

Off The Cuff articles are full-length, hands-on reviews of the watch (or strap…) in question and represent the opinion of the author only. All photos are original, unless specified otherwise. If you would like to have your watch reviewed on this site, contact us here.
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This is truly a gorgeous watch….the strap integration completely unique and extraordinary …especially in the release mechanism. However, one thing, in the design. Could it be one more step in the completion of the design theme if the dial had, instead of, the straight striated lines on vertical, a ‘wheel spoke’ pattern which creates a circular motif and highlights the beautiful hour/ minute hands? Everything in the design is ‘curvy’. To my eye the straight lines on the dial breaks that visual. Just a thought.
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Thanks for the feedback!
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Very good article. Exquisite is what must be said about this watch, that strap integration and the watch as a whole, simply just works. Also the variety of colors in the strap choice is a big plus.
All the best,
LeoV
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The strap colours are indeed fantastic. And there is nothing like the Fastback strap system.
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great looking watch. love the strap
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A really unique strap system
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This watch shouldn’t work, like I shouldn’t like it whatsoever with all the little things that usually annoy me but somehow this is pretty cool. All the weird things combine to make a nice piece
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Blued hands and a dual-coloured sub dial. Gorgeous!!
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Lovely looking watch with colours that hit the spot.
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